This brand is my love letter to the Filipino-American and minority communities; it’s an expression of pride, resilience, and healing. As a small, Filipina-owned business, I built this space from a deep desire to honor our stories, celebrate our culture, and create something meaningful for those who often feel unseen. Every piece I design carries the spirit of our heritage and the comfort of belonging, blending tradition with a modern touch to reflect the beauty and complexity of our shared experiences.
I understand the weight of generational trauma and the quiet struggles with mental health that many of us carry. These aren’t easy topics, but they matter. Through this brand, I hope to open space for honest conversation and gentle reflection. Clothing is my canvas for storytelling—a way to express truth, spark connection, and begin healing in subtle, powerful ways.
This is more than just a brand to me. It’s a movement rooted in compassion, identity, and community. My mission is to uplift, to remind each of us of our inherent worth, and to embrace healing, one piece at a time. Thank you for being here, for wearing your story, and for joining me on this journey of love and transformation.
– Bernaline Soto, Founder of Kaya Co.
KAYA CO 